Breakout Companies MEMO #6- OneSignal

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In this sixth edition of Breakout Jobs, we are profiling OneSignal, the market leader Push Notification Solutions for mobile applications and websites.

Read the OneSignal Memo on Medium


What is a Breakout Job?

A Breakout Job is that one role that helps you get discovered. The best examples which hit my mind are Andrew Chen at Uber and Erik Torenberg at Product Hunt.

What is OneSignal?

OneSignal makes it easy for developers to add personalized mobile push notifications or web push notifications to their apps.

Motivation

The company started out as a Y Combinator-backed mobile developer called Hiptic Games. It was as a game developer that they first became frustrated with existing push notification tools — so Hiptic built its own system, which eventually became the company’s main focus.

Hiptic Games Launches Its GameThrive Push Notification Service

The company started with a plan where developers won’t have to pay anything until they’re delivering notifications to 8 million devices.

Funding

  1. OneSignal has raised a total of $34M in funding over 3 rounds.

  2. The company previously started as a startup building games and graduated out of YC 2011 batch.

  3. OneSignal then made a pivot to Push Notifications and raised $7M in Series A led by SignalFire.

  4. Last month, the company raised its most recent round of $25M to further boost its growth. 

Further Funding Risk

The company has grown strength to strength since its Pivot and given the momentum it carries right now especially in the growth period the company is going through right now.

Taking these factors into consideration, getting further funding doesn’t seem to be an issue.

The Team

Leadership

  1. George Deglin: Co-founder and CEO at OneSignal. Previously co-founder and CTO at Uversity. Studied at UC Berkeley.

  2. Long Vo: Co-Founder and COO. Previously founder of Gaia Interactive; Studied at UC Berkeley

  3. Joe Wilm: CTO at OneSignal. Previously Senior Software Engineer at Weeby.co, Software Engineer at Lockheed Martin.

  4. Josh Wetzel: CRO at OneSignal, Previously, Sr. Director of Sales and Marketing at eBay, EVP at Bazaarvoice; Director of BD at CBSi.

  5. Zack Hendlin: Leads Product at OneSignal. Previously PM at Facebook; Senior PM at LinkedIn. Graduate of UC Berkeley & MIT

  6. Lydia Fayal: Leads Business Development & Marketing. Previously founder and CEO at AdmitSee, CMO at Schoold. Graduate of Johns Hopkins & UPenn.

  7. Jonathan Tillingston: Leads Finance. Previously VP of Finance at Kahuna; Founder and President of Executive Outcome.

  8. Lee Munroe: Leads Design at OneSignal. First Design Hire at Mailgun; Product Design Manager at Mesosphere.

  9. Matt Foley: Leads Field Sales at OneSignal.  Previously VP of Sales at Origami Logic (now Intuit); Senior seller at Gigya & Sprinklr

The company is very highly rated by its employees as an excellent place to work at.

Strengths

  1. Growth: OneSignal has grown rapidly after its launch as an intelligent push notification company and is currently used by over 700k Developers around the world. In fact, the company recently crossed a milestone by delivering more than 5 Billion Push Notifications in a day -- a 67% increase from 3 Billion in a day in September 2018.

2. Market Dominance

OneSignal truly dominates the market for push notifications with more SDK integrations than all other push platforms combined.

The product is used by 71% of all websites on the internet with web push notifications. (SOURCE:Builtwith)

One other remarkable stat: 

The product reaches 40% of all smartphone users in the world. 

The company recently partnered with Microsoft to make it easy to get SQL-like analytics on notification performance, comprehensive views of customer paths through your app, and much more. This will allow Microsoft Visual Studio App developers to easily use OneSignal as a messaging solution across their digital consumer experiences.

Expanding the Visual Studio App Center Network with OneSignal | App Center Blog

Now with $25M in the bank and an exclusive partnership with Microsoft as their app store push provider, OneSignal will likely further increase its dominance.

Marquee Clients

The company hosts a number of marquee companies ranging from Product Hunt to Zynga to The Princeton Review who use its services. 

You can read all the Case Studies here: 

Customer Case Studies


Weaknesses

If we take company’s dominance into consideration, there’s nothing to worry about. However, one thing which we are seeing of late is how many people are getting tired of push notifications. OneSignal’s focus of sending “relevant” and “timely” notifications should help app developers overcome the noise, but at the end of the day, it’s up to app developers to implement these features.

Email platforms have had several notable exits, including the recent acquisition of Sendgrid by Twilio, which is valued at nearly $3B. As for push? It’s yet to be seen what the ultimate market value of OneSignal could be… We’re guessing big, but how big is the question?

Competitors

  1. Braze: Launched in 2011; raised $175M in funding; private

  2. Leanplum: Launched 2012; raised $98M in funding; private

  3. Airship: Launched 2009; raised $100M in funding; private

Notable Points

  1. Scale: One thing that is astounding is how so many people still don’t know about the OneSignal brand. The company serves more than 125M users daily - that is unheard of outside companies like Twitter, Facebook, Pinterest. We believe that OneSignal is an underrated company for this reason, which has strong potential to grow its public awareness.

  2. Focus on Developers: Similar to Stripe, OneSignal puts developers first. The company has focused on Developers from Day 1. This bottoms-up approach works very well in new markets. 

  3. Product Releases: The rate at which OneSignal ships products is astounding - almost every month their newsletter features multiple product launches. They recently launched email and in-app messaging, to establish an omni-channel marketing platform.


Jobs at OneSignal

  1. Distributed Systems Architect at OneSignal-

    https://jobs.xpo.network/b/iddgua/view

  2. Senior Full-Stack Developer at OneSignal-

    https://jobs.xpo.network/b/pd7hsi/view

  3. Senior Android Developer at OneSignal-

    https://jobs.xpo.network/b/6rt3k3/view

  4. Front-End Developer at OneSignal-

    https://jobs.xpo.network/b/opsese/view

  5. Android Developer at OneSignal-

    https://jobs.xpo.network/b/wf7vjv/view

  6. Full-Stack Developer at OneSignal-

    https://jobs.xpo.network/b/ry7jps/view

  7. Sr DevOps Engineer at OneSignal-

    https://jobs.xpo.network/b/3larn2/view

  8. Senior Back-End Engineer at OneSignal-

    https://jobs.xpo.network/b/wd3v2y/view


Jobs at Other Breakout Startups

  1. Backend Engineer at TERMINAL-

    https://jobs.xpo.network/b/3xwql3/view

  2. Senior Software Engineer at Outschool-

    https://jobs.xpo.network/b/v53ude/view

  3. Software Engineer at Shareaholic-

    https://remote.xpo.network/b/if53bk/view


That’s it for today.

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Breakout Companies MEMO #5- Outschool

Hi,

This is Ankit here from Breakout Jobs.


*SHILL*If you love what we are doing here, do you mind referring your friends to it. Once you invite a friend, we’ll give you and your friend free lifetime access to soon-to-be launched Premium Version of Breakout Jobs.*SHILL*

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Today, we are covering Outschool, the company building Netflix of Education.

Let’s begin:

What is Outschool?

Outschool is a remote teaching platform, offering thousands of small-group classes for kids. Their platform offers unique online classes from hundreds of independent teachers. Outschool teachers can be anyone ranging from certified teachers to artists to scientists, or other adults with an expertise or interest to share.

How Outschool Works?

For $10–15 a class, a fraction of the cost of traditional core or supplemental classes, Outschool allows students to both learn material and engage with one another in real-time, online. The course catalog currently spans 8,000 options ranging from Spanish 1 to Astronomy as told through Harry Potter to a deep dive into Hamilton, the Musical. Teachers control the offerings and curriculum, and, through the platform, find a way to reach a broad network of students and often substantially increase their earnings. Many are K-12 educators, but not all, allowing young learners exposure to a broad range of education styles and capabilities. A UN human rights lawyer teaches a series of classes on debating where she earns more than $10,000 each month. A Mom and gaming columnist teaches critical thinking through Dungeons and Dragons that’s become a platform favorite. [Source: USV]

Motivation 

This is what Amir Natthu, CEO of Outschool when he was asked, “In what ways is Outschool a pioneering organization?

Rather than just using software in the classroom as a teaching tool, we’re looking to use it to transform the nature of the education system itself. We’re doing that by offering a new format for learning with a marketplace-based approach.

Live online classes are a new learning format that have been made possible by the evolution of group video chat technology and the bandwidth to support it. They offer important benefits over other online and offline options:

Accessibility — Classes are accessible anywhere with an internet connection and the cost is split between families offering a lower price point than private tutoring.

Collaboration — Learners interact with a teacher and peers rather than studying on their own. Social experiences enrich learning. Nothing can replace a great mentor or exploring ideas with peers.

Choice — Families choose their teachers and their classes based on their needs and interests. They choose from teachers across the world and are not limited by the offerings of their local school or community.

Online community marketplaces, like Airbnb and Etsy, are amongst the great innovations made possible by the web and we’ve applied this model to live online learning. By letting learners choose their classes and teachers we deliver on the promise of personalized learning to adapt education to individual needs. Other models are inherently limited by a fixed curriculum and faculty. 

Notable Things

  1. OutSchool currently offers 8,000 classes from more than 1,000 teachers on the platform.

  2. Parents often use the one-off classes, which are offered at various times throughout the year, as a test to see if Outschool will be a fit for their children. Sixty percent of customers are returning students.

  3. Around 80% of students on Outschool are home-schooled.

  4. Outschool is an amazing place to work at. It is rated very highly by its employees. Take a look at the graphic below!

5. Outschool is turning to be an amazing income source for teachers. See the link below 👇

This teacher earns six figures teaching Dungeons & Dragons classes online

Team

Currently, Outschool is headquartered in SF, with team members having worked in pivotal roles at companies such as Udemy, Amazon, Airbnb, Square, Google, and many other startups.

  1. Mikhail Seregine, Co-founder at Outschool, Previously, software and product at Google, Amazon.

  2. Nick Grandy, Co-founder Outschool, formerly worked at Airbnb, Clever.

  3. Amir Nathoo, Co-founder and CEO of Outschool. Worked on Trigger.io (acq by Square), Square Payroll. 

Funding

  1. Outschool has so far raised $10M in funding.

  2. Marquee VC Firms such as Reach Capital and Union Square Ventures participated in the company’s latest Series A round where it raised over $8.5M.

  3. Prior to this, Outschool raised $1.5M in a seed round led by Sesame Street’s venture partnership with Collaborative Fund. Additional investors in the round included SV Angel, Caterina Fake, FundersClub, Spectrum 28 and Learn Capital.

  4. The company was also a member of the 2016 Winter batch of Y Combinator.

Risk of Future Financing

The company stands at a unique point in time where millennials are losing interest in the current education systems and are looking at non-traditional education options coupled with the rise of homeschooling.

Given the company maintains its current growth trajectory, it shouldn’t face any trouble in raising upcoming financing rounds.

Strengths

  1. The Rise of Zoom as a Communication Tool

This is perhaps the golden age to start a company which relies on video conferencing. Finally, we have a product like Zoom, which enables seamless video communication enabling Outschool to become the company at the forefront of online video conferencing enabled schooling.

There is also an important “why now” to Outschool. The platform is built on top of Zoom, a technology that makes possible and affordable a convenient real time experience that would have been expensive and cumbersome only several years ago. We believe this underlying technological shift to accessible and reliable video chat is opening up mass opportunities across categories. We have already invested in three companies that are taking advantage of it and will likely invest in others.

2. Growth of Homeschooling

“From 1999 to 2012, the percentage of students who were homeschooled doubled, from an estimated 1.7 percent to 3.4 percent”

But, the statement to care more about is this one:

“While the overall school-age population in the United States grew by about 2.0 percent from spring 2012 to spring 2016, data from 16 states from all four major regions of the nation showed that homeschooling grew by an average of about 25 percent in those states”

This growing trend of homeschooling is one more reason to why Outschool stands in a unique position to become a unicorn.

3. Team with Marketplace Experience

The founding team at Outschool have marketplace and platform experience as product leaders at Square, Airbnb, and Google putting Outschool in a unique position when it comes to building an Education based Marketplace. 

Weaknesses

  1. Getting More Quality Teachers onto the Platform

The success of Outschool very much depends on the number of quality teachers that are going to be coming into the platform. So, far, the company has been able to onboard more than a thousand teachers but scaling it up to have 100k teachers on the platform will be an important problem to solve for in the company. 

Competition

  1. AltSchool:- Initially started as a school, but recently pivoted to building software that helps K-12 teachers make assignments and track student progress.

  2. Wonderschool:- The company offers a platform where people can start infant and toddler programs and preschools out of their homes. They recently raised a $20M Series A round from Andreessen Horowitz.

Jobs at Outschool

Customer Operations at Outschool
More details here: https://jobs.xpo.network/b/mugj7v/view

Product Marketing Lead at Outschool

More details here: https://jobs.xpo.network/b/wwfl56/view

Senior Software Engineer at Outschool
More Details here: https://jobs.xpo.network/b/v53ude/view

Performance Marketing Lead at Outschool
More details here: https://jobs.xpo.network/b/k73ibt/view


Jobs at Other Breakout Companies

  1. Full-Stack Engineer at GitLab

    More details here: https://jobs.xpo.network/b/7eeaz2/view

  2. Senior Front-End Engineer at Substack

    More details here: https://jobs.xpo.network/b/noow2r/view

  3. Backend Engineer at TERMINAL

    More details here: https://jobs.xpo.network/b/3xwql3/view


That’s it for today.

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Xpo Breakout Jobs: Profile on Substack and Other Breakout Jobs

Hi,

This is Ankit here from Breakout Jobs.


*SHILL*If you love what we are doing here, do you mind referring your friends to it. Once you invite a friend, we’ll give you and your friend free lifetime access to soon-to-be launched Premium Version of Breakout Jobs.*SHILL*

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This week, in Breakout Jobs, we are covering Figma, the collaborative browser based design tool that everyone is raving about these days. Read about them here👇

Breakout Companies Memo #4- Substack


Why is Substack an Interesting Company?

  1. The company is making newsletters cool again. As Ryan Hoover, Founder of Product Hunt, says it,

  1. The company has been in operations for more than one and a half years but they haven’t hired a single person, the founders are doing everything from building the product to customer support.

  2. People hate ads. Medium pioneered this concept with the $5 subscription model, but Substack is taking it one step further where you can support your favorite writer directly through a paid Substack subscription. As Paul Graham says it,


Jobs at Substack

  1. Business Development at Substack

  2. Senior Back-End Engineer at Substack

  3. Senior Front-End Engineer at Substack


Other Breakout Jobs[Remote Edition]

  1. Software Engineer (Computational Geometry) at Higharc

Higharc is a stealth-stage, VC-backed startup that is changing how new homes are designed and built. Our goal is to make custom-fit homes accessible to anyone by automating home design and customization online. The startup gives you the home you want without hiring an architect.

Apply Here: https://remote.xpo.network/b/ifq4fe/view

  1. Senior Full-Stack Software Engineer at Webflow

Launched in 2013 as a graduate of Y Combinator’s startup accelerator, Webflow is the best in class drag-and-drop tool for creating performant, responsive websites without the use of code.

Apply Here: https://remote.xpo.network/b/wrkory/view


That’s it for today.

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Xpo Breakout Jobs: Profile on Figma and Other Breakout Jobs

Hi,

This is Ankit here from Breakout Jobs. We crossed 325 subscribers this week. YAYY!


*SHILL*If you love what we are doing here, do you mind referring your friends to it. Once you invite a friend, we’ll give you and your friend free lifetime access to soon-to-be launched Premium Version of Breakout Jobs.*SHILL*

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This week, in Breakout Jobs, we are covering Figma, the collaborative browser based design tool that everyone is raving about these days. Read about them here👇

Breakout Companies MEMO #3- Figma


Why is Figma an Interesting Company?

  1. The company took the market by storm by introducing a Google Docs like collaboration tool for developers.

  2. The company is at the inflection point and is looking to accelerate its growth ever further with the fresh $40M funding from Sequoia.

  3. People can’t stop talking about it. Here’s a snapshot of Figma’s Wall of Love😄


Jobs at Figma

  1. Engineering Manager at Figma

In this role, you role will involve scaling and mentoring a diverse team of engineers at the core of our product and technology strategy through rapid business and company growth. You will also be partnering with Product and Design teams to ensure Figma’s design capabilities are best in class.

More details here: https://jobs.xpo.network/b/5wqphm/view

  1. Product Designer at Figma

In this role, you will work cross-functionally with engineering and other business partners to arrive at the best possible designs. You will also be contributing to overall strategy and decision-making about product direction.

More details here: https://jobs.xpo.network/b/4hzack/view

  1. Software Engineer at Figma

This role at Figma requires you to collaborate with designers, PMs, and other engineers to design features and break down high level goals into tasks and timelines.

More details here: https://jobs.xpo.network/b/f7hgob/view

  1. Product Manager at Figma

In this role, you will be working cross functionally with Figma’s design and engineering teams develop concepts and troubleshoot issues. You will also be required to drive sprint planning and prioritization for new feature development along with defining KPIs for a product success.

More details here: https://jobs.xpo.network/b/cnni3m/view


Roles at Other Breakout Companies

  1. Senior Software Engineer at Let's Do This

Let’s Do This is a marketplace for endurance events.

More details here: https://jobs.xpo.network/b/67aqcr/view

  1. Full-Stack Start-up Developer at SeriesX

SeriesX is a Security Token Structuring as a Service company that possesses technology and techniques that enable the production and delivery of 'Programmable Securities'​ on the blockchain.

More details here: https://jobs.xpo.network/b/etka7d/view


For More Jobs, Visit:-

Blockchain Developer Jobs:-

https://blockchain-devs.xpo.network/

Full Stack Developer Jobs:-

https://fullstack-devs.xpo.network/


About Xpo Network

Xpo is a Network which enables you to Find your Tribe.

Sign up for your Tribe here: https://xpo.network


PS: Follow us on Twitter at @xpo_network

Xpo Breakout Jobs: Profile on Superhuman and Other Jobs

Hi,

This is Ankit here from Breakout Jobs. We crossed 300 subscribers this week. YAYY!


*SHILL*If you love what we are doing here, do you mind referring your friends to it. Once you invite a friend, we’ll give you and your friend free lifetime access to soon-to-be launched Premium Version of Breakout Jobs.*SHILL*

Refer a Friend to Breakout Jobs


This week, in Breakout Companies, we are covering Superhuman, the fastest email experience ever made. Superhuman is one of the companies we keep on hearing about almost everyday. Read about them here👇

Breakout Companies MEMO #2- Superhuman


Why is Superhuman an Interesting Company?

  1. Founder Rahul Vohra is perhaps the best Product Mind in the Valley Right now!

  2. The product stands at 15k paying subscribers right now with more than 180k people in the waiting list.

  3. People are sending “gluten free cakes” to Superhuman HQ to get access to the service😂


Jobs at Superhuman

  1. On-boarding Specialist

    In this role, you will be required to become a leading expert on email and productivity and perform 1:1 VIP onboardings with our customers. A key part of the job is building longer term customer relationships to foster brand loyalty.

    More details here: https://jobs.xpo.network/b/7lmtzr/view

  2. Full-stack Engineer

    In this role you will be required to Develop new products and features, improve existing products and features and become an expert in web app development. Along with this, you also get a chance to expand your development experience across the stack and to other platforms.

    More details here: https://jobs.xpo.network/b/6424mz/view

  3. Product Manager

    In this role you will be reporting directly to the CEO. The aim is to design and build a category-leading consumer product and grow and evolve Superhuman as a premium consumer brand. You will also be in charge of building a product-first culture that attracts the best talent for years to come.

    More details here: https://jobs.xpo.network/b/v7mey4/view


Roles at Other Breakout Startups

  1. Full-Stack Software Engineer at unspun

unspun is a venture-backed robotics and digital apparel company building custom jeans for each consumer, on-demand. The aim of the startup is to reduce global carbon emissions by at least 1% through automated, localized, and intentional manufacturing.

More details here: https://fullstack-devs.xpo.network/b/qhkemy/view

  1. Full-Stack Engineer at VoiceOps

Voiceops is revolutionizing the $500bn+ call center industry by giving sales teams quick & easy access to their customer conversations, powered by machine-learning.

More details here: https://fullstack-devs.xpo.network/b/a43fqp/view

  1. Lead Software Engineer (Networking) at Marlin Protocol

Marlin Labs is building protocols to empower the next generation of decentralized applications.

More Details here: https://fullstack-devs.xpo.network/b/zvjo2v/view


For More Jobs, Visit:-

Blockchain Developer Jobs:-

https://blockchain-devs.xpo.network/

Full Stack Developer Jobs:-

https://fullstack-devs.xpo.network/


About Xpo Network

Xpo is a Network which enables you to Find your Tribe.

Sign up for your Tribe here: https://xpo.network


PS: Follow us on Twitter at @xpo_network

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